July 29, 2009 at 11:35 am (BABY, CELEBRITIES, CLOTHING, COTTON, ENVIRONMENT, GREEN BUSINESS CONSIDERATIONS, GREEN STORES, ORGANIC COTTON)
Tags: control union world group, ECO-FASHION, ecoland, GREEN BUSINESSES, GREEN COTTON, GREEN ECO FASHION, kate quinn, ORGANIC APPAREL, organic baby clothing, ORGANIC COTTON, ORGANIC LIFESTYLE, ORGANIC TEXTILES, Soleil Moon Frye, The little seed, under the nile

Photosource: the little seed
What a cute name for this new eco-friendly baby clothing line.
Soleil Moon Frye (you probably remember Punky Brewster, the adorable little girl with bunches and her sneakers with all sorts of canvas) and Paige Goldberg Tolmach, the two co-founders have just opened their new eco-friendly baby boutique in L.A.
The idea came when Soleil and Paige were looking for organic products for their babies and they couldn’t find anything healthy for them and the planet. So they decide to create their own organic-friendly space.

Everything you can purchase for your baby is eco-friendly, organic and non-toxic products such as: clothing made with 100% Organic cotton, bottles, skin care, baby carriers, handmade woven toys, furniture … shopping bags are also recycled. Even the store environment is non toxic, with no V.O.C (Volatile organic compounds) paint on the walls.
Check out on thelittleseed.com, the selection both on-line and in-store is amazing. Designers are Kate Quinn, Ecoland (made exclusively from the highest quality 100% organically grown cotton, which is GOT (Global Organic Textile) standard certified by Control Union World Group), Salvor Fauna, Under the Nile…For more information on GOTS, visit our latest post on this topic.
Under the Nile, manufacturer of organic toys and apparel, is doing more than just helping kids make a positive association with healthy foods. They are also proud participants of the 13-Villages-Project. The campaign is co-conducted by Under the Nile and its Farm in Egypt. It takes place in 13 rural villages in Sharkeya, Egypt. Through vocational training and infrastructural development, the project is improving the health, skills and overall well being of the village inhabitants.
Soleil and Paige also give us eco-baby tips to protect your chidren’s health: how to eat well by reducing exposure to synthetic pesticides, avoiding plastic bags, beware of radiation…
Happy mum, you can now shop safely and peacefully, the store provides a diaper changing station, a discreet nursing lounge as well as an arts & crafts area.
By: Julie Finkel
1 Comments
June 12, 2009 at 10:47 am (CARBON OFFSETS, CELEBRITIES, CHEMICAL TOXICITY, CLIMATE CHANGE, ENVIRONMENT, ETHICAL FASHION, INTERVIEWS, ORGANIC FIBERS, PIONEERING GREEN WOMEN, PRESS, RECYCLING, SUMMARY POST, SUSTAINABILITY, Uncategorized)
Tags: Cameron Diaz, CARBON FOOTPRINT, ECO CHIC, ECO-FASHION, ENVIRONMENT, ENVIRONMENTALISM, ETHICAL FASHION, GREEN COTTON, GREEN FASHION, GREEN LIFESTYLE, Queen of Green, RECYCLING, SUSTAINABILITY

Photosource: http://images.google.com
Cameron Diaz has kept herself busy this month trailing along a train of interviewers from various amazingly fashionable magazines to get the word out on the environment. While the interview we recently reviewed in VOGUE focused mostly on the eco-fashions Diaz wore in her editorial shots, and only quickly mentioned her environmental campaign, Marie Claire dove into her work and gave us a better idea of what exactly Diaz is up to.
Diaz is currently traveling across the country with a small entourage of about twenty cameramen and other crew with a goal of seeing how much the general American person knows about the troubles of our environment in order to raise general awareness.
Unveiling Diaz’s inspiration to talk about the environment, she shares her experience as a child living in a neighborhood in Long Beach, CA, that was not only near a large freeway, but also toxic waste refinery, which would dump waste at the end of her block. “Childhood” also meant suffering from asthma, and an ongoing burning, itchy sensation in her eyes and throat. Coming from this personal experience of knowing what it would be like everywhere if we don’t start treating the environment with more respect, Cameron Diaz speaks with an authenticity that deepens her California starlet persona.
So she has been traveling all over the United States to ask the average American math teacher, high-school girls, and soccer moms questions like, “Do you know where your food, your water come from? Do you worry about the environment?” And always wraps up with the same questions, “What would it take for you to do something about the environment?”
To which most people are very touched, but do not know how to respond. Diaz has met with a general feeling of hopelessness. People do care but do not seem to think anything they can do personally will help the environment as a whole. They feel any changes they make would not stop global warming or deforestation.
While no one person can do any one of these things alone, if we all ban together and do everything we can to save the environment, this will make a huge difference. We can all add up!
So what made Diaz finally campaign after years of silence in this area? She realized that the planet did not have a publicist to speak for her. Diaz decided to use her well-known clout and popularity to promote support for the environment. Just starting the discussion is enough to get people thinking about their actions and the repercussions of their actions.
This new environmental role she has decided to take on can only make us love her more. You go Cameron! The environment needs as many publicists as it can get.

Photosource: Marieclaire.com
Find out about Cameron Diaz’s favorite sustainability websites here.
By: Julia Rea
Comments
June 5, 2009 at 8:13 pm (CELEBRITIES, CLOTHING, ENVIRONMENT, FASHION, GREEN ECO FASHION)
Tags: CLOTHING, ECO-APPAREL, ECO-FASHION, ECOFASHION, ENVIRONMENT, ENVIRONMENTALISM, GREEN COTTON, GREEN ECO FASHION, GREEN FASHION, GREEN LIFESTYLE, WOMEN'S FASHION

Cameron Diaz was recently on the cover of VOGUE magazine, labeled the “Queen of Green.” She is a quiet sort of environmentalist, not wishing to impose her views on others around her. About her energy-efficient Prius, she says, “It’s just a car.”
But she makes environmentally conscious shopping choices with little fanfare. As a role model with the power to influence young and old, Cameron Diaz sets a great example for others to follow. In VOGUE’s June 09 issue, she is photographed wearing a number of eco-chic clothing and accessories.

Here is Diaz looking gorgeous in a 3.1 Philip Lim eco-dyed 100 percent natural silk dress and an Eco Emporia belt made from a reclaimed fire hose.

On the left, Diaz wears a Rag & Bone 100 percent organic-cotton cardigan and a Tibi one-shoulder bathing suit. On the right, she shows off her Hessnatur silk and cotton tank and her Del Forte Denim Jeans made from certified-organic-cotton-and-spandex.
One of the most admirable environmental actions Diaz has taken was her recent MTV series, Trippin’, in which she explored environmental concerns in different ways, including taking rapper DMX camping in Yellowstone or exploring Nepal with Eva Mendes.
A New York Times critic applauded Cameron for her ability to “speak authoritatively about siltation and dynamite fishing and overpopulation, all in her surfer-girl vernacular.” This ability can help the average person understand the degradation of the environment without the statistics and technical jargon that leave many confused and overwhelmed as they ask what they personally can do for the planet.
While Diaz could be a louder advocate for the environment, she should still be recognized for continually making choices in her everyday life that help preserve the environment. She is a quiet supporter, who sets a great example. We cannot all be environmental activists but “We all add up”. And if everyone does their part in their own life, the world will be a healthier place.
Thank you, Cameron Diaz.
By Julia Rea
4 Comments